Test Page for WeSeeCollective
Step 1) Breakdown and capture your existing/real problem into the essential elements of Jobs to Be Done (JTBD) framework:
Subject
Action
Object
Context
Your real world problem builder
Step 2) Generate at least one round of imaginary elements that consist of three imaginary options for each JTBD element :
Subject
Action
Object
Context
{{scenario.title}}
{{scenario.subject}}
{{scenario.action}}
{{scenario.object}}
{{scenario.context}}
Step 3) Create an imaginary JTBD statement by exchanging one imaginary element for a real element.
Subject
Action
Object
Context
Your real world problem builder
{{vm.usersProblem.subject}}
{{vm.usersProblem.action}}
{{vm.usersProblem.object}}
{{vm.usersProblem.context}}
{{scenario.title}}
{{scenario.subject}}
{{scenario.action}}
{{scenario.object}}
{{scenario.context}}
Your Real problem
{{vm.usersProblem.subject}} can {{vm.usersProblem.action}} for a {{vm.usersProblem.object}} at the {{vm.usersProblem.context}}
Your WIP imaginary problem
{{vm.selected.subject.value}} can {{vm.selected.action.value}} for a {{vm.selected.object.value}} at the {{vm.selected.context.value}}
Step 4) Generate new ideas for the imaginary JTBD
Subject
Action
Object
Context
{{s}}
{{a}}
{{o}}
{{c}}